Cancer Research UK
Five-year strategy summary report for donors
‘Bloody hell, it’s brilliant... the perfect balance of science and research and sentiment. I love it’ Friends team client
This is a targeted fundraising pack for Friends of Cancer Research UK; mid value supporters giving up to £10,000 per year.
The challenge here was to quickly communicate the main focus of the five-year plan (enhancing survival rates), while including just-enough detail on specific aims and strategies to engage the reader – without overwhelming them.
The resulting report successfully balanced rigorous science with compelling cause – to powerful effect.
To make contact, please email Lisa or give her a call on 07811 697 243